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The best advice ever that I still use everyday
Never give up. Always leave a reason to call back. People need to hear something seven times to retain it. Be all you can be. The best is yet to come. Never give up. Always see the world through rose colored glasses. Always give the other person the benefit of the doubt. Take time... »
Counting your Chickens or Sales Too soon
It is a classic sales mistake. Thinking you have a deal before the order is firmly in hand. Maybe it takes the pressure off but maybe it also causes you to take your eye off the ball. So this is a touchy subject but do you know how the buying decision... »
The Real Role of Product Knowledge
I thank Mrs. Menard. In Kindergarten, this sweet old lady taught me to read. In first grade, Mrs. Beach taught me to write (and let me use my left hand – quite a challenge in “those days”!). Thanks to the two of them, I got the basic foundation for my learning. When I first got... »
When it comes to the Customer Does the Shoe Fit?
It’s important to understand who you want your Customer to be. To truly understand who your customer should be, you’ll need to start with a profile of the Perfect Customer. Is it a one time sale you’re looking for, or someone with whom you can build a long time relationship? Is it a large... »
What’s your worth to the Customer?
I was once vying for a customer who could contribute five million dollars in revenue to the company. The competition was fierce and every one else was wooing him by simply dropping their price. I invited him for a face to face meeting. I asked him all about his business…how he ran it, where... »
Customer service levels matter. So what is yours?
It’s not hard to hear people saying they had a bad experience as a customer. Sometimes it’s product related but I’ll go out on a limb and say more than 80% of dissatisfied customers are unhappy because of service levels. It might be tough to change an entire organization’s customer services philosophy and impacting... »
Improve Customer Service Levels
Customer service is an elusive and sought after thing. We all know when the service we receive doesn’t match up to what we had hoped for or expect. Taking that in to consideration what are you doing to improve you own levels of customer service to the people who do... »